The BIA’s legislative wish list
What the organization hopes to see emerge from the session
Author: Linda A. Fanaras
Data-driven consumer engagement
Where creative steps into the digital marketing dance
The Millennial point of view
How is your organization adapting to your youngest employees?
Optimizing customer experience
Optimizing the customer experience is a delicate dance between doing too much and not doing enough. It starts with “Hello” or “May I help you?” While at first it may seem old-fashioned, the sincerity of that initial greeting sets the…
Written a good e-book lately?
It’s a tool that establishes you as an expert in your industry and deepens your brand impact
Storyscaping: the new age of marketing
It’s a concept that encourages customers to explore your brand further
Mad marketing in a modern world
It’s all about integration – from campaign strategies to technology
Social media can boost web traffic, lead generation
It’s about building a true relationship with customers and prospects
Measuring the strength of your brand
Branding is an ongoing effort that must be consistently monitored, evaluated and realigned
Do your research before you brand
Remember the disastrous 1980s debut of New Coke? Coca-Cola did a ton of market research on the product itself, including countless taste tests. But the failure of the product launch proved to be the company's neglect of brand research. By…
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Building efficiency through partnerships
Marmon Utility President Ken Woo highlights how the company has been delivering electric infrastructure supports for 75 years
Shortening the line: from food insecurity to job security
Gather’s new culinary education program, Fresh Start, is a way to teach people with employment challenges the kitchen skills and life skills they need to have a career in the food service industry
The hidden cost of AI: Who will train the next generation?
Artificial intelligence is transforming business at remarkable speed. Most discussions focus on productivity gains, cost savings or the jobs AI may eventually replace. Yet a more significant change is already underway — one that could reshape the future of nearly every profession.
Letter to the editor: Good news for patients — and a reminder of what’s at stake
Good news for patients — and a reminder of what’s at stake
The hidden cost of child care: What NH businesses need to know
New Hampshire businesses are facing a workforce challenge that goes beyond wages and hiring.
Passing on your values, not just your dollars
5 tips for creating an estate plan that reflects all of your legacy
NHBR About Town: Week of July 31, 2026
Business and event happenings around the state of NH
The Latest: Week of July 31, 2026
The Latest is a roundup of the comings and goings of the movers and shakers in NH's business community
Managing shadow AI: a 10-point governance road map
Unapproved and unmonitored AI use is spreading inside businesses faster than leadership teams know, and it may be one of the biggest privacy and security blind spots companies have today.
