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Planet Fitness reports strong Q2 results
The Hampton, NH, company celebrates its 10th anniversary as a public company
On its 10th anniversary as a public company, Planet Fitness Inc. (NYSE: PLNT) reported strong second quarter results for fiscal year 2025, with system-wide same club sales rising 8.2% and total revenue increasing by 13.3% year-over-year to $340.9 million, according an Aug. 6 press release.
The Hampton, NH, company ended the quarter with approximately 20.8 million members and reiterated its full-year growth outlook.
Net income attributable to Planet Fitness Inc. reached $58.0 million, or $0.69 per diluted share, up from $48.6 million, or $0.56 per share, in the same period last year. Adjusted net income increased to $72.6 million, or $0.86 per diluted share. Adjusted EBITDA rose 15.8% to $147.6 million from $127.5 million a year earlier.
Planet Fitness CEO Colleen Keating
“Over the past decade, through a steadfast commitment to our mission and strategy, we’ve added nearly 14 million members, expanded our global footprint by more than 1,700 clubs, and established a presence in all 50 states and four additional countries,” said Colleen Keating, chief executive officer, in a prepared statement. “While we are proud of our accomplishments, we believe there is even greater opportunity ahead.”
During the quarter, 23 new clubs were opened system-wide, including 20 franchisee-owned and 3 corporate-owned, bringing the total to 2,762 clubs worldwide. The company held $582.5 million in cash and marketable securities at quarter end.
Segment revenue increased across the board:
- Franchise segment revenue rose 11.0% to $119.7 million, driven by higher royalty and advertising revenues.
- Corporate-owned clubs brought in $139.0 million, up 10.8%, aided by a 7.0% same club sales boost.
- Equipment segment revenue grew 21.5% to $82.2 million, primarily from higher equipment sales to franchisee-owned clubs.
“Early momentum in programs like our High School Summer Pass – which is now in its fifth year and outpacing prior-year sign-ups and workouts – underscores our potential,” Keating said. “In the second quarter, we delivered strong financial performance and remain confident in our full-year outlook for 2025, even amid near-term economic variability.”
As part of its asset-light strategy, Planet Fitness signed a binding agreement on Aug. 4, to sell eight corporate-owned clubs in California to a franchisee. The transaction is expected to close in the third quarter.
Looking ahead, the company reaffirmed its 2025 guidance, including:
- System-wide new club openings of 160 to 170 locations
- System-wide same club sales growth of approximately 6%
- Revenue and Adjusted EBITDA to increase in the 10% range
- Adjusted net income growth of 8% to 9%
- Adjusted net income per share, diluted, to grow by 11% to 12%
Planet Fitness was founded in 1992 in Dover, NH, and now operates in all 50 U.S. states and several international markets. More than 90% of its clubs are owned by independent franchisees.
Editor’s note: This report was condensed and edited from a press release with the assistance of artificial intelligence.
