When it comes to communications, group m5 has minds of all kinds - an extended family of strategic, creative, innovative thinkers. Sometimes our thinking is even a little off the wall, but in this mind-bending industry that's a good thing.
We've been in the business for more than 30 years, ample time to master everything "communications". We've grown into a full-service communications group with experts in every field. It's a unique, integrated business model combining every facet of communications to deliver the best possible results for our clients.The landscape of communications is ever evolving. And we're evolving right along with it. Getting your message out is no longer about talking "to" the world, but rather talking "with" individuals. Our integrated approach, offering you everything from marketing and research to PR and interactive (and everything in between), assures you cut through the noise - with the right message, delivered at the right time, in the right channels, with the right creative voice.Strategic Creative Solutions. Ideas. Concepts. Creative. Whatever you call it, we strive for multi-media campaigns that are not just clever, but smart, strategic and impactful. A brilliant fusion of logic and emotion to inspire your audience to feel something, do something - or both. Of course, this translates into results for you. ROI, baby! That's what it's all about.Research. Knowledge is power. And m5 is a research powerhouse. We've been collecting, analyzing and translating data for more than 20 years, so you can have total confidence in our methods. Perhaps you'd like to tap into the opinions of the general public before you proceed with a plan, or test the success of a program to see how well it's working. We take an individualized and comprehensive approach to every project. That's just how we roll.Media Planning. In today's cluttered marketplace, it pays to analyze, research and negotiate your way to smart media choices. Finding the perfect mix of media to get your message out there in the biggest possible way, for the least possible coin - that's the m5 way.Interactive Technology Solutions. We are master builders of digital media: websites, apps, direct emails, animated Web ads, interactive point-of-sale displays and kiosks, and the list goes on. And that list is only as limited as the minds that create it.Digital Marketing & SEM. Customer behaviors are ever changing, but m5 is on the pulse of the latest and greatest applications. We identify and design digital technologies and tactics that fit your audience, your brand strategy and your objectives. And with Search Engine Marketing, we make sure you get seen - fast and often - by employing the reach of social media giants like Facebook, YouTube and Twitter.Content Marketing. The infinite amount of information on the cyber-highway allows you to reach out and deliver your message to the masses, but that content must be relevant and desired by customers, or they'll simply it tune out. Rich, engaging content is the key to enormous impact. Boo-yah!Production. The magical combination of awesome imagery, cutting-edge animation, the perfect voice and music: video production has a way of engaging the senses unlike any other form of media. And these days, we're not just producing video for television; we're creating it for rich media ads, social media activities, pre-roll ads and YouTube channels.Public Relations. m5's super-seasoned PR team will help you interface effectively with your target audiences and elevate your position in the marketplace and community. When it comes to PR, m5 walks the walk and talks the talk. And you should see us dance!All of these resources, and so much more, make m5 a valuable marketing partner. "We can be as big as we want or need to be, but we still have the ability to keep things in perspective," says Susan Walsh, m5 senior vice president of client services.Relationships are no small thing with m5. They run deep company-wide, both here in New Hampshire and in Atlantic Canada. Just ask some of our local clients: Centrix Bank, Merchants Automotive Group, the New Hampshire Association of Broadcasters and The Courville Communities. Huge corporations like Coca-Cola and General Motors have seen the value in group m5, too. We partnered with Coke for the 2010 Olympic Torch Relay, and we have been an agency of record for General Motors for nearly 20 years.So bring it on, give us a call, and let us introduce our family to yours.
707 Chestnut Street, Manchester, NH 03104
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This article appears in the Archive 2002 issue of New Hampshire Business Review